Mercury Cougar Power Steering Reservoir Tank Cougar to the Lincoln Continental Mark IV, the most notable featuring Farrah Fawcett in a 1975 TV ad.The Cougar was being marketed as an intermediate-sized personal-luxury car to compete against GM's Chevrolet Monte Carlo and Pontiac Grand Prix. Every GM division had an entry in this market by '74 and the market was too large to ignore. The new Cougar paid homage to its smaller predecessor with a three-piece grille up front, topped by a new hood ornament which featured the Jaguar-like silhouette of a creeping Cougar. The car's Montego heritage was fairly evident from the back, however. In bet

Weapon R Power Steering Reservoir Tank For 1974, the Cougar was shifted from its Mustang, ponycar origins onto a new platform and into a new market as a personal luxury car. It now shared a chassis with the larger Mercury Montego/Ford Torino intermediates and was twinned up with the new Ford Elite. The wheelbase grew to 114 inches (2,896 mm) and became practically the only car to be upsized during the downsizing decade of the 1970s. These years marked the end of the luxurious Mustang, and the beginning of the Cougar's move towards becoming a junior Thunderbird and eventually a sibling of the Thunderbird. TV commercials compared the